SebastiÃ£o de Lancastre
SebastiÃ£o got involved for the first time with electronic payments at Unicre, where he was member of the VISA Europe board that settled the e-commerce standards. At Unicre he also developed the first CRM and several marketing and business development campaigns. In 2000 he founded two companies that he is still managing today – Easypay (payment systems) and What’s On (digital marketing agency).
His background inÂ SystemsÂ EngineeringÂ combined with a long experience in marketing allows him to leverage his skills and develop new and innovative solutions for businesses andÂ organisations. In 2010, SebastiÃ£o wasÂ responsibleÂ for the big data project known as Pordata (Portuguese Data Based from FundaÃ§Ã£o Francisco Manuel dos Santos) and also â€œEu-Acreditoâ€, a movement that gathered 11,000 youngsters to get a glimpse of Pope Benedict XVI during his visit to Portugal.
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