As General Manager, Olaf Lorenz is responsible for the entire International Marketing Division of Konica Minolta Business Solutions Europe GmbH. At the same time he is also a member of the European management board. This involves responsibility for the entire product lifecycle, from product planning to European launch through to the end of the product’s life.
Before joining Konica Minolta in July 1999, he worked as Germany pre-sales engineer at NRG Group, Hamburg, which deals in total document solutions.
Olaf Lorenz has a strong background in the field of document output consultancy. He also gathered valuable experience in market trends analysis as a basis for developing appropriate marketing strategies.